A canopy of SolarWorld high-performance solar panels will be gracing the red carpet at the 63rd Emmy, giving solar power some primetime TV visibility.
The 50-kilowatt system will be seen during the official live pre-show “Countdown To the Emmysâ€. It will air tomorrow between 7 and 9pm ET on Fox. 12 to 13 million viewers are expected to tune in.
Besides solar, Fox had added other sustainable touches to the proceedings. The carpet is made from recycled materials, the ceremony will be lit with efficient lighting and the food will be organic and locally sourced.
After the show, the panels will be donated to Habitat for Humanity, a greater LA-based non-profit that works to improve housing conditions for low-income households. The solar power panels will serve 10-20 homes.
“The Emmys spotlight the tastes, trends and technologies which viewers nationwide are tuning into in their lives,†said Kevin Kilkelly, president of SolarWorld Americas. “This year’s show will mark the historical moment when solar power made its debut in American popular culture.â€
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The decision to reuse the solar panels for use at Habitat for Humanities homes is one the biggest pieces from these efforts. While the panels may not be able to fully supply the electrical needs of those low-income households, they will certainly help to cut down on their energy costs. On the reuse spectrum though, were there plans to reuse the red carpet for another purpose as well?
Hi Pete, my understanding is that the red carpet will be donated as well – I heard something about the Ronald McDonald House in addition to other uses.