Ford Focus Promotion: Winners Help Favorite Cause and Go to Madrid

In order to promote the new Ford Focus, Ford has created a social media promotion whereby participants can help a charity of their choice and win a trip to Madrid to take part of the Focus Global Test Drive between February 18th – 20th.

Applicants need to register at Ford’s Facebook page and create a video making the case for their chosen cause, which needs to fall into one of the following three categories: environment, education and hunger. Ford will contribute $10,000 to the causes promoted by winning applicants, who also get to take a friend to Madrid with them.

But hurry. The deadline is December 31st, 2010.

Promo video:

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